The Designed Experience: Introducing a new series in partnership with The Design Solution
“Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it’s really how it works.” Steve Jobs
The late great Steve Jobs always understood how design is not about surface decoration; it goes much deeper into our lives, writes The Design Solution Director Robbie Gill. After all, Apple has moved way beyond simply being a brand, it’s a lifestyle – a lifestyle shared by millions of people across the world.