Project Description
At Rome Fiumicino Airport, Aeroporti de Roma S.p.A (ADR) shared our vision to create a design that delivers aesthetic beauty alongside commercial effectiveness.
Designed to service an additional 9 million departing passengers per annum, the new new Non-Schengen Area E (90,000 m2) incorporates 10,000 m2 of new retail space in a design that sets a new benchmark for European terminals. We were responsible for all commercial planning and interior design up to scheme design stage.
The dynamic contemporary space hosts a new duty free walk-through store (1,300m2) entered by all passengers, leading to a twin-level retail zone themed ‘Made in Italy’ with a strong emphasis on leading Italian fashion brands and local F&B brands.
The new Area E comprises bussing lounges at apron level with luxury retail at departure level and Food & Beverage concentrated on the mezzanine level. Passengers walk the length of the two-level galleries before exiting to the piers. Through a design that seeks to link retail and F&B, the mezzanine has cafes, restaurants and bars that overlook the apron as well as the ‘street’ below and expresses a strong local flavour.
“Inside this beautiful infrastructure we have realised a dream. I think that, in terms of not only Italian airports but also across Europe, this is one of the best retail airport experiences. We are very proud of what we have achieved here. The sense of place and space is remarkable.”
Fulvio Fassone, Executive Vice President Commercial, Aeroporti di Roma S.p.A.
“The basic layout is deceptively simple but effective, with travellers entering at one end and leaving at the other, ensuring that they are exposed to the full commercial offer. The passenger takes a flowing route through the commercial area, punctuated by seating, in a classic piece of airport planning with every passenger exposed to every retail unit. Crucially, we also ensured great visibility to the main F&B areas on the mezzanine level, maintaining the cohesion of retail and F&B across both floors.”
Robbie Gill, Managing Director, TDS.
