Extending the dwell time in the commercial heart of a terminal is key to maximising commercial revenues. The longer we can encourage passengers to remain in the main commercial area, the better chance there is to persuade them to visit shops, bars and restaurants. The environment plays an important part in achieving this and is an even greater factor in delivering an unforgettable visitor experience. A unique character, allied to innovative and quality materials, as well as dynamic seating solutions are all key. Creating an authentic sense of place has captivated the airport community over the past few years. This desire is driven by the value seen in celebrating local or regional character in a building type that is primarily a major gateway.